ALL IDEAS
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BIG IDEAS FOR LEADERS OF MID-SIZE SERVICE FIRMS
HERE ARE INSIGHTS YOU NEED TO REACH YOUR NEXT LEVEL
THE DIGITAL IN-BOUND JOURNEY
Prospects now pass through four distinct stages on their in-bound journey: anonymous, acknowledged, engaged and leaning-in. If you build the right digital model, you can pull prospects through this process at an accelerated pace. If you don’t build a digital process that facilitates this journey, prospects will take the journey with someone else, likely your competitors.
Explore this idea in greater detail by clicking the links below.
eBook
Ten Things Service Websites Must Do To Drive Revenue